Sell dammit

You’ve gone off alone, scrambled to get some seed money, hired a few staff, designed a logo, launched the website and opened the doors to your fancy new office.

You’ve done the hard part. Now you sit-back, grab a coffee and wait for clients to come.

If only it were that easy!

You’re about to realise that it is not a case of “build it and they will come”. In business you need to fight for every new client, every deal and every Rand.

You need go door-to-door to find clients. When you have them work hard to make them happy because someone is trying to take them.