Don’t Pitch Multiple Deals

Fundraising for a business idea is uncertain, especially when the opportunity and your market understanding are evolving quickly.

But one of the worst things you can do is pitch one structure to an investor and then come back a few days later with something completely different.

This (rightly) raises a big, bright, in-your-face red flag. It signals that you lack a clear vision or don’t fully understand what you’re doing.

If things are changing rapidly, it’s better to slow down.

Take your time. Let your strategy settle.

Clarity and consistency build confidence.

Be sure that you know exactly what you want before you pitch. Investors want conviction, not confusion. You can’t pitch multiple deals.